Home Staging Services for the Best Price


CREATING EMOTIONAL APPEAL THROUGH ATTENTION TO DETAIL

Home Staging Services to Fit Every Need

Get properties sold in the shortest amount of time for the highest price!

Occupied Staging Services:

Home Assessment Plan

In this one hour consultation, we will be using a detailed Staging Report/Checklist to write down everything that needs to be done to get the home the best price possible!

We will research your buyer demographic and prepare for our Consultation time.

During our consultation time, we will cover: 

  • curb appeal for first impression impact
  • recommended furniture arrangement and flow
  • decluttering, depersonalizing and optimizing space in each room
  • 8-step approach for every room in the home
  • emotional connection points in each space so buyers will fall in love and say "This is it! This is the one!"

Consultation fee is waived when a staging package is booked.

You will walk away with our signature client care package that includes our exclusive vendor list, open house checklist- showing instructions and closet organization tips.


 Occupied Staging

Our staging service includes up to 6 hours of stage time to prepare the key rooms for maximum buyer traffic. We will research the history of the home, the neighbourhood and the buyer demographic. 

Following our Home Assessment Plan:

  • Our Home Assessment Plan along with our signature client care package
  • We bring in our own inventory (rugs, pillows, artwork, greenery, bedding, decor, light furniture) to compliment what the client already has
  • "Emotional connection points" to create that "WOW factor"
  • Research history of the home, the neighbourhood, and buyer demographic
  • Staging covers the entire home so all the best qualities of the home are emphasized and are consistent 

You will walk away beautiful "after" photos of your staged home!

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Staging


How to stage and sell for the most $$

Staging FAQ's

Although professional staging is a relatively new industry, people have been "fixing up" their homes to sell for decades.  These days due to HGTV home buyers have an "expectation" and are willing to pay quite a bit more for a home that is "model home" looking.

If you could get 10% more on the sale of your home, how much would that be?

What is home staging?

Home Staging is the preparation of a home to sell by a professional who specializes in this form of design and has been certified and trained on the art of home staging.  Many definitions you have seen no doubt stop after the word “sell” and that is part of the big misconception and devaluation of home staging. A professional home stager has the resources and can objectively view the home as a product and highlight its assets while downplaying its flaws. The home seller cannot view their home objectively, while many successful Realtors do not have the time or trade resources to properly stage a home.

How much does home staging cost?

For as little as a few hundred dollars you can have a detailed list of what you can do to maximize the value of your home!  

Why can't I stage my own home?

Home sellers are usually incapable of successfully staging their own home. Why? Because our homes are like our children, we don’t always see all of its flaws. We’ve gotten used to the way it looks and in fact it is difficult emotionally to change it. If you can’t view something objectively then you are unable to market and package it effectively. Not to mention most home sellers don't "stage" homes everyday for a living. That’s what HSR Certified professionals are for and that is where the greatest returns come in.

Why do I need to stage?

Even if your house sells quickly in a good market, it doesn’t mean it sold for the amount it would have sold for had it been professionally staged. Remember, HSR Certified professionally staged homes sell on a conservative average for10%+ more in a good market (see the Latest Home Staging Statistics).

Can't home buyers use their imagination and look past my decor or empty rooms?

Only a mere 10% of home buyers can actually visualize the potential of a home and most of these folks are "investors" or "flippers" who will hammer you on price.  In our Consultation walk through, I will identify those "price eroding" factors of your home, so that you can do the simple fixes that maximize returns. 

This is also why having a vacant home professionally staged is so important. Buyers cannot visualize size and scale so furniture helps to give them a frame of reference.

8-Steps In Each Room So Buyers Fall In Love

Ashley Queen Designs believes that successful staging is the art of using marketing and design techniques to create an environment that buyers can “aspire” to.  “If I buy this house, I can live like this.”  At Ashley Queen Designs we use the art of “positioning” to create several “emotional connection points” throughout the home so that when a buyer steps into the house they “feel home.”  "This is it."  "This is the one." 

What does “feeling home” look like?  For Ashley Queen Designs, it’s a combination of eight things we analyze in each room in order to create a lasting impression for the homebuyer:
F
First Impressions

We will walk through your home room by room, taking note of our first impressions, what grabs us, what glares at us, and what gives us a feeling of home.

E
Eliminating Clutter

The packing starts now, as we pack away a good percentage of everything in the room in order to create a more clean, open and spacious feel.

E
Emphasizing the Positive Elements of the Space

Finding your beautiful focal points, we will emphasize what we love about the room and hide or distract the negative aspects of the rooms.

L
Lighten Up

Focusing on lighting and color, we will make each room into a bright, warm and inviting space buyers can respond to.

H
Home Buyer’s Appeal

In order for a buyer to “feel home,” they need to not be reminded of this being your home.  We’ll depersonalize the space while retaining the warmth and fun of photos.

O
Obligations - Cleaning and Repairs

The dirty work speaks for itself but is often overlooked because you’ve lived here for so long.  Let’s get rid of the buyer’s mental repair list by doing it ourselves.

M
Modernizing

This involves updating your style and building simple accessories out of what you already have to create clean lines and form.  In some cases, we’ll recommend purchases as valuable investments in the staging process.

E
Emotional Connection Points - Creating the “Wow Factor”

This is the fun part and is a huge focus of our positioning strategy. The “emotional connection points” are where marketing strategy really comes in to play.